Posts Tagged "Bertone B99"

Eric Gallina

Adding to Andrew’s thoughts on the Bertone, it’s perhaps truthful to say that this is a well designed concept and indeed most designers we have spoken to have expressed a positive opinion about it. From my perspective however, it’s slightly strange to see Bertone doing this, when in many regards it echos a direction that Jaguar themselves were going in, some six or so years ago. And there-in lies the problem, the car feels to me like a concept that’s somewhat outdated, a sense that’s contributed to by the graphical execution.

There are however, some really nice details:  the dial needles (above), and the frankly stunning, jewellery-like treatment used around the grille (below). These are highly reminiscent of something we’ve seen before – the work of a female Jewellery designer from the RCA, who graduated in 2007 and whose work went on to be exhibited in the Victoria and Albert museum, and are applied in a stunning, if very subtle way…

Joe Simpson